0 min read

Photography in Glasgow, Scotland – Kraft.photography

1 min readMany businesses are looking for a good photographer to take photos of their products. Product photography is arguably the most important aspect of e-commerce marketing. Everything what the customer see on the online marketplace is a photo (or a video sometimes) and they base their decision solely on that if they never had […]

7 branding mistakes some companies make

Often, Businesses do not fully understand what is required to successfully ‘brand’ their business. A good logo is not everything that you would use to describe your corporate identity. In fact, it is just the tip of the iceberg! In this article, we will have a look at the more common mistakes in understanding branding and topics related to in branding.